Collection électrique

Art direction & editorial design for Collection Électrique, the second book by watch seller and collector Clément Mazarian. From the origins of the quartz to the Apple Watch, the book explores the captivating history of electric watches through 90 iconic models shot by photographer Henry Leutwyler.

The cover features BTC cast 3, a font developed in-house for the project. The inside includes several technical sheets and thematic pages aiming at explaining the mechanical and historical aspects of all different types of watches. The book is elegantly presented in a slipcase, making it a perfect collector’s item.